Asia Pacific Spirits Report 2022: Case Studies on 38 Specialty Vodkas, Helmsman Spiced Rum and Ichiro’s Malt & Grain Japanese Blended Whiskey –

DUBLIN–(BUSINESS WIRE)–The “Opportunities in the spirits sector in Asia-Pacific” report has been added to from offer.

The global spirits sector was valued at $783,457.1 million in 2021. The sector is expected to register a value CAGR of 6.5% during the period 2021-2026. Spirits industry in Asia-Pacific was valued at USD 446,865.3 million in 2021 and it is expected to reach USD 609,824.8 million in 2026, registering a CAGR of 6.4% during the period 2021-2026 .

In terms of volume, this regional sector is expected to grow from 22,631.7 million liters in 2021 to 26,672.6 million liters in 2026 at a CAGR of 3.3%. Additionally, the spirits industry in Asia-Pacific is highly consolidated, with the top five companies accounting for 18.1% of total sales volume in 2020.

In addition, private labels accounted for a 4.9% market share in 2020. Door-to-door sales was the leading distribution channel for the spirits sector in Asia-Pacific in 2021, with a volume share of 32.7%. Glass was the most widely used packaging material in 2021, accounting for an 84.3% share in the spirits sector in Asia-Pacific.

The report provides a comprehensive overview of the spirits industry in Asia-Pacific, analyzing data from 26 countries in the region. It includes an analysis of the following:

  • Market environment: includes industry size, market size and growth analysis by category

  • Analysis of high potential countries: shows the evolution of the share of value consumption in the different categories of spirits in the high potential countries of the Asia-Pacific region. It also provides risk-reward analysis of four countries in the Asia-Pacific region based on market valuation, economic development, socio-demographic trends, governance indicators, and technology infrastructure.

  • Country Deep Dive: Provides insights, demographic analysis and key trends in high potential countries

  • Success Stories: Delivering some of the most compelling spirits manufacturers, brands, products and marketing campaigns in the Asia-Pacific region. It also helps to better understand how a certain manufacturer has succeeded in the industry, and information

  • Competitive Environment: Provides an overview of the leading companies in the Asia-Pacific region in 2020*, in addition to analyzing private label growth in the region

  • Distribution Analysis: Provides an analysis of the main distribution channels of the spirits sector in Asia-Pacific in 2021. It covers hypermarkets and supermarkets, health and beauty stores, parapharmacies/drugstores, pharmacies/pharmacies, online retailers, department stores, direct sellers, convenience stores, “dollar stores”, variety stores and general merchandise retailers, cash & carry and warehouse clubs, and other retailers

  • Packaging Analysis: The report provides percentage share (in 2021) and growth analysis (over the period 2016-2026) for various packaging materials, packaging types, closures and major exterior types based on sales volume (per packaging unit) of spirits

  • Challenges and future prospects: Provides the challenges and future prospects concerning the spirits sector in Asia-Pacific

Main topics covered:

Part 1: Market environment

  • Market Size Analysis

  • Value and Volume Growth Analysis by Region

  • Asia-Pacific Market Growth Analysis by Country and Category

Part 2: Analysis of high potential countries

  • The top four high-potential countries in Asia-Pacific

  • Analysis of contribution to growth by country

  • Analysis of the value share of the spirits sector compared to other alcoholic beverage sectors

  • Evolution of consumption levels by country and by category

  • Per Capita Consumption Analysis

  • Analysis of expenditure per capita

Part 3: In-depth country analysis

  • Overview of the New Zealand spirits sector

    • Demographic Analysis-New Zealand

    • Market Size Analysis of Top 10 New Zealand Cities

    • Contribution of New Zealand’s top 10 cities to volume growth

    • Main trends in the New Zealand spirits sector

  • Overview of the Australian spirits sector

    • Demographic Analysis-Australia

    • Analysis of the market size of the eight major Australian cities

    • Contribution of the eight major Australian cities to volume growth

    • Key trends in the Australian spirits industry

  • Overview of the Hong Kong Spirits Sector

    • Demographic Analysis-Hong Kong

    • Main trends in the spirits industry in Hong Kong

  • Overview of the Japanese spirits sector

    • Demographic Analysis-Japan

    • Market Size Analysis of Top 10 Japanese Cities

    • Contribution of the top 10 Japanese cities to volume growth

    • Main trends in the Japanese spirits sector

Part 4: Success Stories

  • Case Study: 38 Special Vodka

  • Case Study: Helmsman Spiced Rum

  • Case Study: Ichiro’s Malt & Grain Japanese Blended Whiskey Limited Edition 2020

Part 5: Competitive Environment

  • Shares of leading companies in the spirits sector in Asia-Pacific

  • Analysis of the brand share of the top five companies

  • Leading spirits companies in Asia-Pacific

  • Leading Spirits Brands in Asia-Pacific

  • Private label penetration in the spirits sector in Asia-Pacific

Part 6: Distribution Analysis

  • Main distribution channels by country and category

Part 7: Packaging Analysis

  • Growth Analysis by Key Packaging Material and Packaging Type

  • Growth Analysis by Closure Type and Main External Type

Part 8: Challenges and future prospects

Companies cited

  • Asahi Holdings Group

  • Suntory Holdings

  • Diageo

  • Brown Forman

  • Takara Holdings

  • Thai drink

For more information on this report, visit

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