Pimax and Tobii team up to do Eye Tracking



SAN FRANCISCO, Oct 21, 2021 (GLOBE NEWSWIRE) – Pimax Innovation, a leading global technology company specializing in advanced virtual reality (VR) hardware products, and Tobii, the global leader in eye tracking, announced today ‘ hui a partnership. Pimax plans to include the latest Tobii eye-tracking technology as a standard feature for its next generation of high-end headphones.

Pimax Next Generation VR Headsets utilize Tobii’s latest high precision eye tracking technology that helps Pimax headsets increase resolution, field of view and frames per second with today’s graphics hardware. The technology also facilitates incredibly immersive applications that mirror emotional states with eye movements and other expressions. Imagine how immersive such a combination of features can be!

“We are excited to be able, with Pimax, to help push the boundaries of state-of-the-art, truly immersive VR experiences,” said Johan Hellqvist, vice president of XR at Tobii. “Our first collaboration on high-end consumer VR headsets is an important step on our path to mass market adoption and confirms Tobii’s leadership position in the Extended Reality (XR) market.

“Tobii’s proven track record in deploying eye tracking in HMD VR makes it the best partner to work with on our direct-to-consumer products,” said Robin Weng, Founder and President of Pimax. “Tobii’s state-of-the-art eye tracking solution enables Pimax to create more powerful devices and immersive experiences in the metaverse where users have a strong sense of presence and naturally have unlimited fun.”

On October 25, 2021 at 10 a.m. PDT, Pimax Innovation, a global manufacturer of premium virtual reality hardware headsets, will be holding the Pimax Frontier 2021 global press conference online. Tobii’s XR manager, Johan Hellqvist, will provide commentary and insight into the new partnership and the promise of next-generation VR technology.

Registration for the conference is done at https://pimax.com/pimax-frontier-signup/

About Tobii

Tobii is the global leader in eye tracking technologies and solutions, targeting application areas such as scientific studies and research, healthcare, education and training, gaming, extended reality (VR and AR ) and the automobile. Our mission is to create technology that includes human attention and the intention for a better future – what we call attention computing. Based in Sweden, Tobii is listed on Nasdaq Stockholm (TOBII). For more information: www.tobii.com

About Pimax

Pimax was founded in 2014 by a team of virtual reality geeks and engineers with many years of experience in wearable / smart device technologies and hardware development. We created the world’s first 4K VR headset in 2014, recognized as the best VR product at CES Asia 2016, released the award-winning Pimax 5K + in 2017 and the Flagship 8KX 4K per eye wide FOV VR headset which won the best product award. VR at CES Las. Vegas in 2020. Pimax Innovation is based in the United States. Pimax has received multiple funding from financial partners and even holds the Guinness World Record for the most successful crowdfunding funded virtual reality project of all time. For more information, please visit www.pimax.com


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